
$1 MILLION DOLLAR
STARTUP DRAFT
Green Bay is Drafting More Than Athletes - We're Drafting Startups
2025 NFL DRAFT


As our hometown took center stage for the 2025 NFL Draft, we made our own pick by investing in the next game-changing startup.
Hosted in partnership with the Green Bay Packers and Microsoft, we invested $2 million dollars in two startups harnessing emerging technologies in industries aligned with TitletownTech’s core strengths.

THE WINNERS
The TitletownTech Startup Draft attracted nearly 1,000 applications from startups across almost all 50 states, spanning key industries such as advanced manufacturing, energy, supply chain, digital health, water, and sports.
TitletownTech and Microsoft doubled their initial award given the strength of the TitletownTech Startup Draft field, awarding two companies $1M and $350K in Azure credits, totaling $2.7 million in investments and cloud resources.

ATEIOS SYSTEMS
Newberry, IN
Ateios Systems has developed a revolutionary chemistry-agnostic platform for manufacturing battery electrodes without toxic solvents or forever chemicals. The company’s RaiCure™ Electrode Coating technology enables dramatically faster, cleaner, and lower-cost battery production, poised to transform industries reliant on advanced energy storage.
Founded by Rajan Kumar, Ateios operates with a fabless manufacturing model, partnering with toll manufacturers to mass produce better components to meet the growing demand for next-generation batteries.
UBICEPT
Madison, WI and Cambridge, MA
Ubicept is redefining computer vision with technology that enables machines to see beyond the limits of traditional cameras, performing in extreme lighting, motion, and environmental conditions. The company’s advanced sensor processing unlocks ultra-low noise, high-speed imaging for robotics, automotive, surveillance, and industrial applications.
Co-founded by Sebastian Bauer and Tristan Swedish, Ubicept’s groundbreaking technology stems from years of research at the University of Wisconsin–Madison and MIT, positioning them at the forefront of computational imaging innovation.

THE BROADCAST
We celebrated the NFL Draft and the future of innovation during the TitletownTech Startup Draft Day broadcast.
Two founders each earned a $1M investment from TitletownTech, $350K in Azure credits from Microsoft, plus the backing of a community ready to help them build what’s next in industries that matter.
Watch the recording of the live broadcast!
Tune in on:
THE PROSPECTS
Congratulations to our 2025 TitletownTech Startup Draft finalists!
THE OPPORTUNITY
WHO'S ELIGIBLE?
Startups that...
Align with our areas of interest
Have raised less than $10M in capital, excluding non-dilutive capital
Can commit to coming to Green Bay April 3-4 (finalists) and April 24 (winner)
Headquartered in the US or Canada
WHAT IF...
my company is picked?
$1M investment from TitletownTech, more details in FAQ
$350K in Azure credits provided by Microsoft for Startups
Prioritized access to the Microsoft AI Co-Innovation Lab in Wisconsin
Access to a corporate network for market insights & strategic feedback
STARTUP COMBINE
Green Bay, April 3&4
This is where participants went beyond the pitch deck, engaging directly with investors, corporate leaders, and industry experts.
Market Insights & Strategic Feedback
Finalists connected with decision-makers from Microsoft, the Green Bay Packers, Kohler, Schneider National, AriensCo, and more to gain industry insights.
Build Meaningful Relationships
Participants had the opportunity to forge long-term connections with investors, mentors, and partners.
A Spotlight Before the Spotlight
Finalists were featured in pre-event content leading up to the broadcast, giving them visibility across TitletownTech’s channels and media partners.

STARTUP DRAFT DAY
Thursday, April 24
Ahead of the first round of the NFL Draft, we hosted the Startup Draft Day broadcast is where finalists received live, real-time feedback, and competed for a $1M investment from TitletownTech.
Tune in to see who wins
Catch the recap of the Startup Draft pick on LinkedIn, X, and YouTube.
Founders and ecosystem partners gather for our annual
TitletownTech Founder Weekend and Tailgate.
THE WHY

TRANSFORMATIVE
Ideas Thrive Here
Backed by the Green Bay Packers, the only community-owned team in professional sports, and shaped through collaboration with Microsoft, TitletownTech was founded to invest in and build high-impact startups that drive industry transformation. We exist because we believe that innovation happens everywhere, especially when visionary entrepreneurs are given the capital, resources, and industry connections to thrive.
Mark Murphy, President and CEO of the Green Bay Packers (left), and
Brad Smith, President and Vice Chair of Microsoft (right)
WHY
This Matters to Us
The Startup Draft is an extension of what we do every day, betting on high-potential founders, backing them with real investment, and helping them scale. We know firsthand that great ideas need more than just funding, they need market access, strategic insights, and the right people in their corner.
With the 2025 NFL Draft coming to Green Bay for the first time, we saw the perfect opportunity to shine a national spotlight on the innovation happening here.

GenLogs signs the TitletownTech portfolio company
helmet in the shadow of Lambeau Field.
WHAT
We're Looking For
We’re seeking deeply committed founders who see beyond the competition, entrepreneurs who recognize the power of the right investment, the right partners, and the right environment to scale.
The TitletownTech Startup Draft isn’t just about winning, it’s about belonging to a network that helps startups build, scale, and impact industries in meaningful ways.
Founders who...
Are here to build something that lasts.
Value access to corporate connections that can help validate, commercialize, and accelerate their technology.
Are serious about scaling.
Are ready to challenge their thinking.
See the opportunity to be part of something bigger than the NFL Draft.